JJJ: Comedy for a Change

 

An unprecedented international conference on the power of comedy to drive forward social change.

 

 

In the modern media reality, comedy can be a powerful game changer. In the last year alone, two degenerative diseases gained unparalleled attention due to the careful use of comedy. Seth Rogen cracked jokes between his solemn and heartbreaking descriptions to the U.S. Congress of his mother-in-law’s Alzheimer’s. Months later, millions of individuals around the world recorded themselves getting soaked by ice water in the name of finding a cure for ALS. In short, comedy has the proven ability to spread knowledge and awareness of important problems, and to motivate the masses to contribute to the efforts to solve them.

 

With these examples of the power of comedy in mind, we will bring together top comedy writers and executives from around the world to achieve one common goal: using comedy to generate positive change in the region and beyond.

 

JJJ: Comedy for a Change is here to start the joke
that will make the entire world laugh together.